What are you selling?
“The idea is to make the least and the most impactful decisions. But you need a leverage first.”-Manoj Pun Tilija Magar.
I do not care how brilliant of an idea you can generate, do you know how to sell it?
Sales is an amphibian skill. It covers a wider domain. For example: Job, dating, business, inter/intra personal skill, career, social life and so on.
Who are you selling to ?
Do you want to that job? Do you want a new date? Do you want these influential people to acknowledge you? Who are you selling to ?
But what are you selling ?
Are you selling your a course, a yellow rubber duck or your unique identity?
A customer wants to exchange their money with an equitable product or service from the vendor. As in-fact if the vendor deliver more value to the customer the customer is ecstatic.
Which one are you selling?
You can sell a low margin product to a huge audience, a low margin product to a small audience, a high margin product to a small audience or ideally a high end product to a high end customer.
How are you selling?
Are you a good copy writer? Can you talk charismatically? Can you edit video? Can you design a product? Are you good in a inter personal relationship ? or are you of a loud speaker?
Do you know how to dress well for an Occassion?
The idea is to equip yourself with the best methods to influence a person, a small group and a large audience.
The tick is to give an undivided attention to one person.